Fishing Baits & Lures

Hard Baits

Featured Brands

  • Strike King® - KVD Perfect Plastics 4" Game Hawg Soft Baits
    Strike King®KVD Perfect Plastics 4" Game Hawg Soft Baits
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    # 3787003417
    KVD Perfect Plastics 4" Game Hawg Soft Baits by Strike King®. Looking for a creature bait that excels in heavy cover-that won't hang up on every leaf and stem it touches? The Strike King KVD Perfect Plastics Game Hawg has a lithe,...
    Strike King Soft BaitsLithe, supple, totally natural build
    $10.91
  • Strike King® - KVD Perfect Plastics 4" Rodent Creature Soft Baits
    Strike King®KVD Perfect Plastics 4" Rodent Creature Soft Baits
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    # 3787003320
    KVD Perfect Plastics 4" Rodent Creature Soft Baits by Strike King®. Other than the big, meaty body, Strike King don't know how these unique Softbaits got their names. After all, the Strike King KVD Perfect Plastics Rodent and Baby...
    Big, meaty profile attracts plenty of attentionWaving legs and dual tail flaps do a number on big bass
    $10.91
  • Strike King® - KVD Perfect Plastics Game Hawg Soft Baits
    Strike King®KVD Perfect Plastics Game Hawg Soft Baits
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    # 4861892299
    KVD Perfect Plastics Game Hawg Soft Baits by Strike King®. This product is made of high-quality materials to serve you for years to come. Designed using state-of-the-art technology and with customers in mind. It will meet your needs and...
    Strike King Soft BaitsLithe, supple, totally natural build
    $10.91
  • Strike King® - KVD Perfect Plastics Ocho 5" Soft Baits
    Strike King®KVD Perfect Plastics Ocho 5" Soft Baits
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    # 1986655886
    KVD Perfect Plastics Ocho 5" Soft Baits by Strike King®. This 8-sided beast takes the concept of the soft jerkbait to another level. Like a faceted bead vs a round bead, the Strike King™ KVD Perfect Plastics Ocho's smooth beveled...
    Smooth beveled sides reflect lightPrecision molded of supersoft plastic
    $8.82
  • Strike King® - KVD Perfect Plastics Rodent Creature 4" Soft Baits
    Strike King®KVD Perfect Plastics Rodent Creature 4" Soft Baits
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    # 1986655889
    KVD Perfect Plastics Rodent Creature 4" Soft Baits by Strike King®. Other than the big, meaty body, they don't know how these unique Softbaits got their names. After all, the Strike King™ KVD Perfect Plastics Rodent and Baby Rodent's...
    Big, meaty profile attracts plenty of attentionWaving legs and dual tail flaps do a number on big bass
    $10.91
  • Strike King® - KVD Perfect Plastics Swim'n Caffeine Shad 4" Soft Baits
    Strike King®KVD Perfect Plastics Swim'n Caffeine Shad 4" Soft Baits
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    # 2461277901
    KVD Perfect Plastics Swim'n Caffeine Shad 4" Soft Baits by Strike King®. Like its popular predecessor, the Caffeine Shad, Strike King™ KVD Swim'n Caffeine Shad is a soft plastic lure that sports a baitfish profile. The KVD Swim'n...
    Baitfish profileSwimming action
    $10.91
  • Strike King® - KVD Sexy Dawg Hard Knock Baits
    Strike King®KVD Sexy Dawg Hard Knock Baits
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    # 3787003375
    KVD Sexy Dawg Hard Knock Baits by Strike King®. The Sexy Dawg was designed and reviewed by Kevin VanDam to be an easy to walk, far casting, premium "walk-the-dog" topwater lure with great action. Mission accomplished! Now with the Hard...
    Premium topwater lureDeeper knocking sound
    $14.15
  • Strike King® - KVD Sexy Dawg Jerkbait 4.5" Hard Baits
    Strike King®KVD Sexy Dawg Jerkbait 4.5" Hard Baits
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    # 1986655544
    KVD Sexy Dawg Jerkbait 4.5" Hard Baits by Strike King®. This product is made of high-quality materials to serve you for years to come. Designed using state-of-the-art technology and with customers in mind. It will meet your needs and...
    All Strike King hard baits are made with the best componentsCasts like an arrow
    $14.15
  • Strike King® - KVD Sexy Frog 2.5" Soft Bait
    Strike King®KVD Sexy Frog 2.5" Soft Bait
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    # 1986655714
    KVD Sexy Frog 2.5" Soft Bait by Strike King®. The KVD Sexy Frog is the finest, feature packed frog style bait ever from Strike King™. It features a fully sealed nose to minimize water entry. It has a big strong double hook and easily...
    Designed and approved by Kevin VanDamSealed nose to minimize water entry
    $12.60 - $14.65
  • Strike King® - KVD Splash Popper 2.75" Hard Baits
    Strike King®KVD Splash Popper 2.75" Hard Baits
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    # 1986654938
    KVD Splash Popper 2.75" Hard Baits by Strike King®. The KVD Splash by Strike King™, is designed to the specifications of Bassmaster Classic Champion, Kevin VanDam. The KVD Splash design is the perfect balance of spitting, chugging and...
    All Strike King hard baits are made with the best componentsBuilt to offer excellent functionality and quality
    $13.28
  • Strike King® - KVD Toad 3/8 oz. Buzz Wire Bait
    Strike King®KVD Toad 3/8 oz. Buzz Wire Bait
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    # 1986655739
    KVD Toad 3/8 oz. Buzz Wire Bait by Strike King®. You can see Kevin VanDam's influence in every aspect of the Strike King™ KVD Toad Buzz. This high-action topwater bass killer has been tweaked and fine-tuned by the master himself,...
    Strike King wire baits are made from the very best componentsDesigned by Kevin VanDam
    $9.56 - $10.93
  • Strike King® - Magnum Rage Bug Craw 4.5" Soft Baits
    Strike King®Magnum Rage Bug Craw 4.5" Soft Baits
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    # 1986655632
    Magnum Rage Bug Craw 4.5" Soft Baits by Strike King®. The Strike King™ Rage Bug is designed to be used behind the DB Structure Head, but it's great as a flipping or creature bait, too. The Rage Bug features flanges for consistent,...
    For use behind the DB Structure HeadIdeal as a flipping or creature bait, too
    $11.58
  • Strike King® - Mark Rose Lil Ledge Spoon
    Strike King®Mark Rose Lil Ledge Spoon
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    # 3787003191
    Mark Rose Lil Ledge Spoon by Strike King®. The patented Lil' Ledge Spoon by Mark Rose is a new type of jigging / flutter spoon with a random erratic side-to-side, shimmering, spinning motion that drives fish wild. The built-in swivel...
    Built-in swivelPremium Mustad KVD treble hook
    $8.36
  • Strike King® - Mini Pro Buzz 1/8 oz. Wire Bait
    Strike King®Mini Pro Buzz 1/8 oz. Wire Bait
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    # 3787003349
    Mini Pro Buzz 1/8 oz. Wire Bait by Strike King®. The miniature version of Strike King's popular Pro-Buzz, the Mini Pro-Buzz Buzzbait frequently provokes strikes in conditions when other buzzbaits hardly draw a glance. The Mini Pro-Buzz...
    Strike King wire baits are made from the very best componentsDual Prop
    $6.97
  • Strike King® - Mini-King™ 1/8 oz. Spinner Wire Bait
    Strike King®Mini-King™ 1/8 oz. Spinner Wire Bait
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    # 1986655856
    Mini-King™ 1/8 oz. Spinner Wire Bait by Strike King®. Weighing just 1/8-oz. the Strike King™ Mini-King™ Spinnerbait is ideal for crappie, smallies and white bass. Each Mini-King Spinnerbait is outfitted with a 2.1 size Tennessee...
    Strike King wire baits are made from the very best componentsIdeal for crappie, smallies, and white bass
    $6.20
  • Strike King® - Mr. Crappie Joker Tube 2" Soft Baits
    Strike King®Mr. Crappie Joker Tube 2" Soft Baits
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    # 1986655811
    Mr. Crappie Joker Tube 2" Soft Baits by Strike King®. Has teamed up with Wally Marshall, Mr. Crappie™, to bring you a high-end line of crappie baits called the Mr. Crappie Joker. The Mr. Crappie Joker features a solid body with 3...
    Solid body3 appendages
    $6.92
  • Strike King® - Mr. Crappie™ 1/16 oz. Jig Heads
    Strike King®Mr. Crappie™ 1/16 oz. Jig Heads
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    # 2461280880
    Mr. Crappie™ 1/16 oz. Jig Heads by Strike King®. The revolutionary Strike King Mr. Crappie Slab Slasher Jig Head gets you hooked with its #2 black nickel Eagle Claw hook in a 45° bend that goes straight back for a straight drive....
    Weights, hooks and moreBuilt to offer excellent functionality and quality
    $8.04
  • Strike King® - Mr. Crappie™ 1/32 oz. Jig Heads
    Strike King®Mr. Crappie™ 1/32 oz. Jig Heads
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    # 2461277921
    Mr. Crappie™ 1/32 oz. Jig Heads by Strike King®. The revolutionary Strike King Mr. Crappie Slab Slasher Jig Head gets you hooked with its #2 black nickel Eagle Claw hook in a 45° bend that goes straight back for a straight drive....
    Weights, hooks and moreBuilt to offer excellent functionality and quality
    $8.04
  • Strike King® - Mr. Crappie™ 1/8 oz. Jig Heads
    Strike King®Mr. Crappie™ 1/8 oz. Jig Heads
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    # 1986655291
    Mr. Crappie™ 1/8 oz. Jig Heads by Strike King®. The revolutionary Strike King Mr. Crappie Slab Slasher Jig Head gets you hooked with its #2 black nickel Eagle Claw hook in a 45° bend that goes straight back for a straight drive....
    Weights, hooks and moreBuilt to offer excellent functionality and quality
    $8.04
  • Strike King® - Mr. Crappie™ Crappie Thunder™ Tube 1.75" Soft Baits
    Strike King®Mr. Crappie™ Crappie Thunder™ Tube 1.75" Soft Baits
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    # 1986655046
    Mr. Crappie™ Crappie Thunder™ Tube 1.75" Soft Baits by Strike King®. The Mr. Crappie™ Crappie Thunder™ from Strike King™ features a skirt similar to a tube, however it also boasts a beefy, solid body that's capable of being...
    Beefy, solid body and tube-like skirtTough enough to pull through heavy cover
    $6.92
  • Strike King® - Mr. Crappie™ Slabalicious Swimbait 2" Soft Baits
    Strike King®Mr. Crappie™ Slabalicious Swimbait 2" Soft Baits
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    # 1986655790
    Mr. Crappie™ Slabalicious Swimbait 2" Soft Baits by Strike King®. Whether you fish for fun or food, the Strike King™ Mr. Crappie™ Slabalicious swimbait is your ticket to success. Specifically targeted toward crappie and jam-packed...
    Designed specifically to catch crappieAwesome tail action
    $6.92
  • Strike King® - Mr.Crappie Snap Jack Tube Soft Baits
    Strike King®Mr.Crappie Snap Jack Tube Soft Baits
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    # 3787003388
    Mr.Crappie Snap Jack Tube Soft Baits by Strike King®. Strike King & Wally Marshall are offering you his best-kept secrets in crappie fishing lures today! Over the past 25 years, Wally Marshall has been honing his skills and knowledge to...
    Ribbed body2 appendages
    $6.92
  • Strike King® - Perfect Skirt Replacement Skirts
    Strike King®Perfect Skirt Replacement Skirts
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    # 1986654957
    Perfect Skirt Replacement Skirts by Strike King®. Featuring colors designed to flow from top to bottom and match the most popular spinnerbait head colors, the Strike King Perfect Skirt Magic Tails have a tremendous action and the Magic...
    Weights, hooks and moreStrike King's Perfect Skirt with Magic tails feature colors designed to flow from top to bottom and to match most popular spinnerbait head colors
    $6.80
  • Strike King® - Pro Model 3XD Crank 7/16 oz. Hard Baits
    Strike King®Pro Model 3XD Crank 7/16 oz. Hard Baits
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    # 1986655919
    Pro Model 3XD Crank 7/16 oz. Hard Baits by Strike King®. Hardy construction, lifelike eyes, and ultra sharp hooks make the Strike King™ 3XD Series Pro-Model™ Crankbait a go-to lure for all bassin' situations, and the colors are hard...
    All Strike King hard baits are made with the best componentsHardy construction
    $11.67
  • Strike King® - Pro Model 3XD Crankbait Deep Diver Hard Baits
    Strike King®Pro Model 3XD Crankbait Deep Diver Hard Baits
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    # 3787003407
    Pro Model 3XD Crankbait Deep Diver Hard Baits by Strike King®. Deep diving crankbaits are common, but the unique curved bills of the XD series allow the bait to dive deeper and faster changing the deep diving crankbait game forever. The...
    All Strike King hard baits are made with the best componentsHardy construction
    $11.67
  • Strike King® - Pro Model 3™ Crank 3/8 oz. Hard Baits
    Strike King®Pro Model 3™ Crank 3/8 oz. Hard Baits
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    # 1986655901
    Pro Model 3™ Crank 3/8 oz. Hard Baits by Strike King®. The Strike Series 3 Crankbait is a small bodied deep diver and is designed to be very castable, to search maximum depths. This is one of Strike King's most popular crankbaits....
    All Strike King hard baits are made with the best componentsShallow to medium deep water dominators
    $10.29
  • Strike King® - Pro Model 5XD Crank 5/8 oz. Hard Baits
    Strike King®Pro Model 5XD Crank 5/8 oz. Hard Baits
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    # 1986655507
    Pro Model 5XD Crank 5/8 oz. Hard Baits by Strike King®. It's easy to see why Strike King™ Pro-Model™ XD Series crankbaits are so popular with the pros. These medium 5XD extra-deep diving crankbaits feature a unique curved bill and...
    All Strike King hard baits are made with the best componentsFast and extra-deep diving crankbaits
    $11.67 - $13.01
  • Strike King® - Pro Model 6XD™ Crank 1 oz. Hard Baits
    Strike King®Pro Model 6XD™ Crank 1 oz. Hard Baits
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    # 1986655246
    Pro Model 6XD™ Crank 1 oz. Hard Baits by Strike King®. It's easy to see why Strike King™ Pro-Model™ XD Series crankbaits are so popular with the pros. These extra-deep diving crankbaits feature a unique curved bill and balance...
    All Strike King hard baits are made with the best componentsFast and extra-deep diving crankbaits
    $11.67 - $13.01
  • Strike King® - Pro Model 6XD™ Hard Knock Hard Baits
    Strike King®Pro Model 6XD™ Hard Knock Hard Baits
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    # 4934627933
    Pro Model 6XD™ Hard Knock Hard Baits by Strike King®. Deep diving crankbaits are common, but the unique curved bills of the XD series allow the bait to dive deeper and faster, changing the deep diving crankbait game forever. The XD...
    Unique curved bill and balancePremium finishes
    $11.67 - $13.01
  • Strike King® - Pro Model 8XD Crank 5.5" 1 oz. Hard Baits
    Strike King®Pro Model 8XD Crank 5.5" 1 oz. Hard Baits
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    # 1986655732
    Pro Model 8XD Crank 5.5" 1 oz. Hard Baits by Strike King®. Bass anglers on the hunt for monster bass should arm themselves with big baits. The Strike King™ Pro Model™ 10XD Deep Diving Crankbaits fit the big fish/big bait equation...
    All Strike King hard baits are made with the best componentsBig baits for big fish
    $19.72




Fishing has always been one of the most favorite hobbies for many people. Even those who aren’t fishing regularly are often attracted by the idea of getting out on the water to catch fish. But to make fishing a truly rewarding experience, you need to have all the necessary fishing tackle. If you’re looking for baits or lures to increase your success rate, you’ve come to the right place. In our online store, we’ve gathered an extensive selection of premium quality baits and lures to meet the needs of those who enjoy spending time outdoors with a fishing rod in their hand.

Artificial baits or lures come in a variety of styles, sizes and colors and are used to attract the attention of the fish, making it think it sees natural food. Seven major types of lures include jigs, spoons, crankbaits, spinners, flies, bass worms, and surface lures. All lures can also be divided into two broad categories: hard and soft lures. The first type is usually a plastic lure with several treble hooks, while the latter is a rubber or latex lure that comes with a jig head. Lures offer several advantages over live baits. They can be easily cleaned after each use, which makes them more hygienic compared to live baits. What’s more, they allow you to stay in motion, so you can quickly cover more water. No matter what type of fish you’re going to catch, we have the bait or lure that’s right for you. Everything from animal-shaped baits like fishing bait worms, shrimps, flies, frogs and fish to spoon lures and much more, you’re sure to make fishing fast and productive pastime!



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