Berkley Marine Baits & Lures
- Berkley®Frittside Crankbait (BHBFS7-HDTFS)Frittside Crankbait (BHBFS7-HDTFS) by Berkley®. 1 Piece. 2-1/2". 3/7 oz. HD Threadfin Shad. 5'-7'. Another take on a classic bait design with legendary crankbait angler and designer David Fritts. The Berkley® Frittside crankbait...Classic flat side profile mimics a variety of species and creates the most flash of any Berkley crankbaitTight balsa-like thumping actions for tough conditions$14.83
- Berkley®Frittside Crankbait (BHBFS5-SPCR)Frittside Crankbait (BHBFS5-SPCR) by Berkley®. 1 Piece. 2-1/4". 1/3 oz. Special Red Craw. 2'-5'. Another take on a classic bait design with legendary crankbait angler and designer David Fritts. The Berkley® Frittside crankbait features...Classic flat side profile mimics a variety of species and creates the most flash of any Berkley crankbaitTight balsa-like thumping actions for tough conditions$14.83
- Berkley®Frittside Crankbait (BHBFS5-HDBBH)Frittside Crankbait (BHBFS5-HDBBH) by Berkley®. 1 Piece. 2-1/4". 1/3 oz. HD Blueback Herring. 2'-5'. Another take on a classic bait design with legendary crankbait angler and designer David Fritts. The Berkley® Frittside crankbait...Classic flat side profile mimics a variety of species and creates the most flash of any Berkley crankbaitTight balsa-like thumping actions for tough conditions$14.83
- Berkley®Frittside Crankbait (BHBFS7-SPCR)Frittside Crankbait (BHBFS7-SPCR) by Berkley®. 1 Piece. 2-1/2". 3/7 oz. Special Red Craw. 5'-7'. Another take on a classic bait design with legendary crankbait angler and designer David Fritts. The Berkley® Frittside crankbait features...Classic flat side profile mimics a variety of species and creates the most flash of any Berkley crankbaitTight balsa-like thumping actions for tough conditions$14.83
- Berkley®Frittside Crankbait (BHBFS5-HDTFS)Frittside Crankbait (BHBFS5-HDTFS) by Berkley®. 1 Piece. 2-1/4". 1/3 oz. HD Threadfin Shad. 2'-5'. Another take on a classic bait design with legendary crankbait angler and designer David Fritts. The Berkley® Frittside crankbait...Classic flat side profile mimics a variety of species and creates the most flash of any Berkley crankbaitTight balsa-like thumping actions for tough conditions$14.83
- Berkley®Frittside Jr Crankbait (BHBFS5JR-CARC)Frittside Jr Crankbait (BHBFS5JR-CARC) by Berkley®. 1 Piece. 2". 1/4 oz. Candy Apple Red Craw. Another take on a classic bait design with legendary crankbait angler and designer David Fritts. The Berkley® Frittside crankbait features...Classic flat side profile mimics a variety of species and creates the most flash of any Berkley crankbaitTight balsa-like thumping actions for tough conditions$14.83
- Berkley®Frittside Jr Crankbait (BHBFS5JR-SPCR)Frittside Jr Crankbait (BHBFS5JR-SPCR) by Berkley®. 1 Piece. 2". 1/4 oz. Special Red Craw. Another take on a classic bait design with legendary crankbait angler and designer David Fritts. The Berkley® Frittside crankbait features the...Classic flat side profile mimics a variety of species and creates the most flash of any Berkley crankbaitTight balsa-like thumping actions for tough conditions$14.83
- Berkley®Fusion19 Swimbait Jighead (FSN19SWBJ1/4-3/0-CH)Fusion19 Swimbait Jighead (FSN19SWBJ1/4-3/0-CH) by Berkley®. 3 Pieces. 1/4 oz. 3/0 Hook Size. Chartreuse. Berkley Fusion19™ hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic...Needle point for easier penetrationHigh-definition detail for realistic look$9.63
- Berkley®Fusion19 Swimbait Jighead (FSN19SWBJ3/8-3/0-RD)Fusion19 Swimbait Jighead (FSN19SWBJ3/8-3/0-RD) by Berkley®. 3 Pieces. 3/8 oz. 3/0 Hook Size. Red. Berkley Fusion19™ hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look...Needle point for easier penetrationHigh-definition detail for realistic look$9.63
- Berkley®Fusion19 Swimbait Jighead (FSN19SWBJ1/4-3/0-RD)Fusion19 Swimbait Jighead (FSN19SWBJ1/4-3/0-RD) by Berkley®. 3 Pieces. 1/4 oz. 3/0 Hook Size. Red. Berkley Fusion19™ hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look...Needle point for easier penetrationHigh-definition detail for realistic look$9.93
- Berkley®Fusion19 Underspin (FSN19US3/4-SYSSD)Fusion19 Underspin by Berkley®. 1 Piece. 3/4 oz. 6/0 Hook Size. Sexy Shad. Berkley® Fusion19™ hooks are for everyone, from the novice to the avid angler. The Underspin pairs perfectly with a variety of baits due to its conical bait...Needle point for easier penetrationHigh-definition detail for realistic look$7.10
- Berkley®Gulp Alive Saltwater Paddleshad (GAPPS3-RBGC)Gulp Alive Saltwater Paddleshad (GAPPS3-RBGC) by Berkley®. 1 Piece. 3". Pint. Root Beer Gold/Chartreuse. The extreme scent dispersion of Gulp! and Gulp! Alive! expands the strike zone, allowing you to catch more fish! Berkley Gulp! and...Lifelike baitfish profile with optimized nose for rigging jigheadsSoft plyable Gulp! formula delivers our best paddletail action$19.58
- Berkley®Gulp Alive Saltwater Paddleshad (GAPPS3-GL)Gulp Alive Saltwater Paddleshad (GAPPS3-GL) by Berkley®. 1 Piece. 3". Pint. Glow. The extreme scent dispersion of Gulp! and Gulp! Alive! expands the strike zone, allowing you to catch more fish! Berkley Gulp! and Gulp! Alive! truly are...Lifelike baitfish profile with optimized nose for rigging jigheadsSoft plyable Gulp! formula delivers our best paddletail action$19.58
- Berkley®Gulp Alive Saltwater Paddleshad (GAPPS3-CH)Gulp Alive Saltwater Paddleshad (GAPPS3-CH) by Berkley®. 1 Piece. 3". Pint. Chartreuse. The extreme scent dispersion of Gulp! and Gulp! Alive! expands the strike zone, allowing you to catch more fish! Berkley Gulp! and Gulp! Alive!...Lifelike baitfish profile with optimized nose for rigging jigheadsSoft plyable Gulp! formula delivers our best paddletail action$19.58
- Berkley®Gulp Alive Saltwater Paddleshad (GAPPS3-PW)Gulp Alive Saltwater Paddleshad (GAPPS3-PW) by Berkley®. 1 Piece. 3". Pint. Pearl White. The extreme scent dispersion of Gulp! and Gulp! Alive! expands the strike zone, allowing you to catch more fish! Berkley Gulp! and Gulp! Alive!...Lifelike baitfish profile with optimized nose for rigging jigheadsSoft plyable Gulp! formula delivers our best paddletail action$19.58
- Berkley®Gulp Alive Saltwater Paddleshad (GAPPS3-SMUL)Gulp Alive Saltwater Paddleshad (GAPPS3-SMUL) by Berkley®. 1 Piece. 3". Pint. Silver Mullet. The extreme scent dispersion of Gulp! and Gulp! Alive! expands the strike zone, allowing you to catch more fish! Berkley Gulp! and Gulp! Alive!...Lifelike baitfish profile with optimized nose for rigging jigheadsSoft plyable Gulp! formula delivers our best paddletail action$19.58
- Berkley®Gulp Alive Saltwater Paddleshad (GAPPS3-CPN)Gulp Alive Saltwater Paddleshad (GAPPS3-CPN) by Berkley®. 1 Piece. 3". Pint. Chartreuse Pepper Neon. The extreme scent dispersion of Gulp! and Gulp! Alive! expands the strike zone, allowing you to catch more fish! Berkley Gulp! and...Lifelike baitfish profile with optimized nose for rigging jigheadsSoft plyable Gulp! formula delivers our best paddletail action$19.58
- Berkley®Gulp Alive Saltwater Paddleshad (GAPPS3-BGD)Gulp Alive Saltwater Paddleshad (GAPPS3-BGD) by Berkley®. 1 Piece. 3". Pint. Black Gold. The extreme scent dispersion of Gulp! and Gulp! Alive! expands the strike zone, allowing you to catch more fish! Berkley Gulp! and Gulp! Alive!...Lifelike baitfish profile with optimized nose for rigging jigheadsSoft plyable Gulp! formula delivers our best paddletail action$19.58
- Berkley®Gulp Alive Saltwater Paddleshad (GAPPS3-MG)Gulp Alive Saltwater Paddleshad (GAPPS3-MG) by Berkley®. 1 Piece. 3". Pint. Morning Glory/Chartreuse. The extreme scent dispersion of Gulp! and Gulp! Alive! expands the strike zone, allowing you to catch more fish! Berkley Gulp! and...Lifelike baitfish profile with optimized nose for rigging jigheadsSoft plyable Gulp! formula delivers our best paddletail action$19.58
- Berkley®Gulp Alive Saltwater Paddleshad (GAPPS5-PWP)Gulp Alive Saltwater Paddleshad (GAPPS5-PWP) by Berkley®. 1 Piece. 5". Pint. Pearl White/Pink. The extreme scent dispersion of Gulp! and Gulp! Alive! expands the strike zone, allowing you to catch more fish! Berkley Gulp! and Gulp!...Lifelike baitfish profile with optimized nose for rigging jigheadsSoft plyable Gulp! formula delivers our best paddletail action$22.93
- Berkley®Gulp Alive Saltwater Paddleshad (GAPPS3-PWP)Gulp Alive Saltwater Paddleshad (GAPPS3-PWP) by Berkley®. 1 Piece. 3". Pint. Pearl White/Pink. The extreme scent dispersion of Gulp! and Gulp! Alive! expands the strike zone, allowing you to catch more fish! Berkley Gulp! and Gulp!...Lifelike baitfish profile with optimized nose for rigging jigheadsSoft plyable Gulp! formula delivers our best paddletail action$19.58
- Berkley®Gulp Alive Saltwater Paddleshad (GAPPS3-BSV)Gulp Alive Saltwater Paddleshad (GAPPS3-BSV) by Berkley®. 1 Piece. 3". Pint. Black Silver. The extreme scent dispersion of Gulp! and Gulp! Alive! expands the strike zone, allowing you to catch more fish! Berkley Gulp! and Gulp! Alive!...Lifelike baitfish profile with optimized nose for rigging jigheadsSoft plyable Gulp! formula delivers our best paddletail action$19.58
- Berkley®Gulp Alive Saltwater Paddleshad (GAPPS3-NP)Gulp Alive Saltwater Paddleshad (GAPPS3-NP) by Berkley®. 1 Piece. 3". Pint. New Penny. The extreme scent dispersion of Gulp! and Gulp! Alive! expands the strike zone, allowing you to catch more fish! Berkley Gulp! and Gulp! Alive! truly...Lifelike baitfish profile with optimized nose for rigging jigheadsSoft plyable Gulp! formula delivers our best paddletail action$19.58
- Berkley®Gulp Alive Saltwater Paddleshad (GAPPS3-MUL)Gulp Alive Saltwater Paddleshad (GAPPS3-MUL) by Berkley®. 1 Piece. 3". Pint. Mullet. The extreme scent dispersion of Gulp! and Gulp! Alive! expands the strike zone, allowing you to catch more fish! Berkley Gulp! and Gulp! Alive! truly...Lifelike baitfish profile with optimized nose for rigging jigheadsSoft plyable Gulp! formula delivers our best paddletail action$19.58
- Berkley®Gulp Alive Saltwater Paddleshad (GAPPS3-ARG)Gulp Alive Saltwater Paddleshad (GAPPS3-ARG) by Berkley®. 1 Piece. 3". Pint. Arkansas/Glow. The extreme scent dispersion of Gulp! and Gulp! Alive! expands the strike zone, allowing you to catch more fish! Berkley Gulp! and Gulp! Alive!...Lifelike baitfish profile with optimized nose for rigging jigheadsSoft plyable Gulp! formula delivers our best paddletail action$19.58
- Berkley®Gulp! Alive!™ Cricket 1" 2.1 oz. Breen Soft Bait (GAJCR1-BRE)Gulp! Alive!™ Cricket 1" 2.1 oz. Breen Soft Bait (GAJCR1-BRE) by Berkley®. Gulp Alive baits offer the best alternative to live bait ever produced. The baits are soaked in the powerful attractant to catch more fish. Put the bait back...Lifelike detail imitates natural preyAlways easy to store in your tackle box$10.31
- Berkley®Gulp! Alive!™ Cricket 1" 2.1 oz. Brown Soft Bait (GAJCR1-CRBR)Gulp! Alive!™ Cricket 1" 2.1 oz. Brown Soft Bait (GAJCR1-CRBR) by Berkley®. Gulp Alive baits offer the best alternative to live bait ever produced. The baits are soaked in the powerful attractant to catch more fish. Put the bait back...Lifelike detail imitates natural preyAlways easy to store in your tackle box$10.31
- Berkley®Gulp! Alive!™ Jerk Shad 5" 13.9 oz. New Penny Fluke Soft Bait (GAOJS5-NP)Gulp! Alive!™ Jerk Shad 5" 13.9 oz. New Penny Fluke Soft Bait (GAOJS5-NP) by Berkley®. Gulp Alive baits offer the best alternative to live bait ever produced. The baits are soaked in the powerful attractant to catch more fish. Put the...Erratic darting motion imitates struggling baitfishDesigned to target fish suspending or holding in vertical cover$22.93
- Berkley®Gulp! Alive!™ Jerk Shad 5" 13.9 oz. Pearl White Soft Bait (GAOJS5-PW)Gulp! Alive!™ Jerk Shad 5" 13.9 oz. Pearl White Soft Bait (GAOJS5-PW) by Berkley®. Gulp Alive baits offer the best alternative to live bait ever produced. The baits are soaked in the powerful attractant to catch more fish. Put the...Erratic darting motion imitates struggling baitfishDesigned to target fish suspending or holding in vertical cover$22.93
- Berkley®Gulp! Alive!™ Minnow 1" 2.1 oz. Chartreuse Shad Soft Bait (GAJMI1-CS)Gulp! Alive!™ Minnow 1" 2.1 oz. Chartreuse Shad Soft Bait (GAJMI1-CS) by Berkley®. Gulp Alive baits offer the best alternative to live bait ever produced. The baits are soaked in the powerful attractant to catch more fish. Put the...Each bait has a natural presentation in action, scent, and tasteReplaces live Minnows for durable, long lasting results$10.31